34-year-old lived on $30,000/year as a Soldier. Now he runs a $100,000 business using multiple streams and platforms generating an average of $11,000k monthly without breaking a sweat.
Published Sat, Feb 18 2023 2:00 AM MT
Jay Reyes, Contributor
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Jay Reyes is the founder of a Motivational Mindset Coaching platform .
Photo: Jay Reyes
After leaving the military from college in 2017, I had over $500k in foreclosure debt and was working a part-time car dealership job for $16.00/hr.
My Post-Military crisis made me realize I needed to figure out my finances fast. I didn't want to continue being stuck in debt and living on $30,000 a year, so I started learning everything I could about financial growth.
Thanks to mentors, multiple side hustles and being frugal with my money, I eventually got rid off my debt. I also started a coaching platform called Happy Healthy Safe, where I help the everyday hard worker create sustainable income habits and build a process though digital workshops, courses and speaking engagements.
Today, at 38, I run a business that brings in over $100,000 yearly and $9-12k monthly depending on the market . It's all passive and Here's how I took charge of my finances and built a community network that empowers everday hardworking employees to do the same:
1. I stuck with my formula and I shared my story, ideas, and processes to hold me accountable.
One of the most important things that helped me turn my finances around was blogging about it, especially as I made progress with paying off debt.
In addition to my auto dealership gig, I took on part-time jobs as a social media manager, caregiver, fitness coach and private security. All of that brought in anywhere from $1500 to $2500 a month, and I was working about 40 hours a week.
In 2022, I figured out how to get paid for everything and anything, but I continued blogging. I started earning money from it that same year through service sales and commissions.
Sharing my goals, rewards and setbacks helped other working class citizens feel comfortable talking about their own financial struggles.
2. I kept my business risk and costs low, separating from my personal expenses.
While I was preparing to launch Happy Healthy Safe in 2022, I put all my startup money into a multiple dedicated accounts so I wouldn't be tempted to use it on personal spending.
I spent $12 on the domain name through GoDaddy, and $60 on website hosting for a year with WIX. Another $200 went toward establishing an LLC in Utah , where I am currently based.
3. I created "easy to follow" learning tools to help solve common financial obstacles.
On top of all my coaching services, I currently offer multiple courses — starting with overall health goals. "Healthy minds and healthy bodies help everything run smoother.
My main services are workshops, 1 on 1 sessions for individuals and business that struggle of obtaining a process and want to grow in their field. The ideas for all of these offerings originally came from the fitness and auto industry.
My goal is always to provide approachable, straightforward, and easy-to-follow coachable content.
Self-branding in particular can be difficult, because there is a lot of "passive income" information out there. I wanted to create something that helped people who were struggling to grow and maintain healthy lifestyle, tailored to their own values, circumstances and their definition of financial success.
4. I invested in the assets that will help my business grow.
I spent $17,000 to get my company up and running, and made back that money by the 3rd month of operations.
Over time, I've invested more in tools that will help my platform expand, like better video technology for making YouTube content, tech platforms like Zoom for ease of communication, and hiring other freelance contractors in my network .
Almost a decade ago, I was a single man with a low income trying to crack this code, and it seemed like there were no tangible resources out there for me. It's given self gratification to become a source to instill confidence for people going through the same thing.
Jay Reyes is the founder of Mindset Coaching company Happy Healthy Safe.
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